My marketing experience spans across paid media, affiliate marketing, lifecycle, content strategy, marketing analytics, and social media. I thrive at the intersection of technology and marketing and love to leverage my project management background to steer business-critical, cross-departmental projects and partnerships to success.
I'm passionate about e-commerce optimization, having recently led a cross-functional projection that raised conversion rates by 30% through collaborations between Marketing, UX, and Tech teams.
As a seasoned leader and manager, I take pride in cultivating teams characterized by low ego, a bias toward action, and a robust sense of psychological safety.
I love working with brands that are driven by purpose and contain complex marketing challenges like extended B2B sales cycles, highly regulated industries, and multi-faceted audiences. Work’s more fun if it’s at least a little bit tricky.
After living in Chicago for 10 years, I moved to Colorado in 2022 with my husband, and my dog Honey (that’s her below). We love hiking, hitting up breweries, and exploring mountain towns.